On April 16, 2019, "Seminar on an Approach in the Light of Sustainable Competitiveness and Digital Transformation – the European Union practices” was held in Istanbul. The event was attended by 12 BEYSAD members and the program was moderated by DilekTemel and led by Prof. Dr. Ümit Bititçi.
The goal of the program was giving information about determining the organizational skills of the companies, figuring out the particular advantages of the companies, finding out the status of them in the digital transformation (Industry 4.0) and planning the future performance to obtain sustainable competitiveness in their area of business, and providing related examples.
The research has shown that maintaining long-term sustainable competitive advantages and the business performance should be handled in two dimensions:
1. Picking out the accurate business model to focus on and applying it efficiently to practices in and out of the company,
2. Foreseeing opportunities and hindrances and acting innovatively and proactively to bring the change and compliance required by the new circumstances (digital transformation) faster than the competitors do.
The seminar attendees were provided information on the methods and tools to measure and manage the skills of companies and the sustainable competitiveness criteria and also on performance planning.
Moreover, BEYSAD member companies were given information on how to detect their deficiencies in organization skills and digital transformation and on strategy planning based on the conclusions report.
The seminar dwelled on the FutureSME Project and its Evolution; sustainable performance management for companies - Science and Art; and examples from Europe ended with a Q&A session and discussions.
We would like to thank all our participating members and Dudullu OSB-Well Club executives for sharing their space with us.